Pwure Brand Ambassador Campaign
3 influencers, nano, micro and mid-tier followings.
3 month engagement
Influencers were given tracking link to track sales across content
Influencers were given all products to test and create authentic content
1.4M impressions. 51K engagements. 450+ new followers
Influencers were brand ambassadors that had investment in the company
Influencers featured affiliate links to convert sales on website. Inventory became so in-demand that Pwure was not able to keep up with orders (causing them major issues)
1 post per week (minimum of 2x Reels per month)
